A Google Tag Manager course is a valuable opportunity to gain expertise in a powerful tool offered by Google for managing website tracking and analytics. This course typically covers various aspects of Google Tag Manager (GTM), providing a comprehensive understanding of how to effectively use it.
Google Tag Manager is a handy tool for people who work with websites and online marketing. It helps you add and control various tracking tools and codes on your site without messing with the website's code. This makes it easy to use different marketing and analytics tools like Google Analytics and Google Ads.
Whether you're just starting with digital marketing or have a lot of experience, this course is made to help you use Google Tag Manager effectively. We provide easy-to-follow lessons and practical activities to make it simple for you.
The course is totally free! You don't have to pay anything, and there are no secret costs or things you have to buy.
In simple terms, Google Tag Manager is a helpful tool for marketing teams. It allows them to add tracking codes to their website without needing to bother developers or change the website's code. We provide a free course on how to use Google Tag Manager effectively, which covers everything you need to know.
Our teachers will guide you through all the aspects of GTM (Google Tag Manager) and show you how to use them effectively. We want to help you become an expert in GTM and data layers, so you can begin your career with confidence. That's why we've put together a thorough curriculum that covers everything from the basics.
You will discover how to use different tags to monitor and follow information in Google Analytics. Additionally, you'll become comfortable with setting up Google Analytics and grasp the basics of using Data Layers to keep tabs on specific actions.
In our beginner's tutorial for Google Tag Manager with Arfi Technology, you'll discover how to set up the Facebook pixel and keep tabs on YouTube videos. We'll also show you how to move tags between different accounts. Additionally, our instructors will guide you on using Google Tag Manager to install tracking codes from other companies.
At the end of this course, you will be really good at helping businesses reach their goals by understanding important information from analytics reports. Whether you want to work on your own or for a company as a digital marketer, we will teach you how to make marketing and web analytics better using tag management.
To make our courses accessible to more learners and aspirants, we offer free Semrush tutorials. People with any academic qualification or professional experience can join our
course.
Industry experts with more than a decade of experience have curated our tutorials. They lead video lectures included in the course. They are committed to honing your skills and guiding you at every step.
You can play our video lectures on laptops, tablets, mobile phones, and desktops. We have designed a responsive LMS to make your learning experience seamless.
You can access learning resources and lessons in this course from anywhere, anytime, using your smartphone or other device. We follow mobility and marketing trends.
Our extensive courses train you to be career-ready. Therefore, we work on improving your practical skills keeping the latest industry standards, requirements, and trends in mind.
Once you finish the course, you'll get a certificate from Arfi Technology, a well-known name in the industry. This certificate will show that you're skilled, making you more appealing to employers.
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Google Tag Manager (GTM) is a free tag management tool that enables you to install, store, manage, and deploy marketing tags without modifying website code.
Marketing tags are snippets of code or tracking pixels used to track user actions and collect data. A common example is the Google tag used to install Google Analytics and other Google products. With every addition and code change, there is a risk of forgetting about breaking or losing tags.
GTM eliminates these problems by enabling you to manage, install, and deploy tags from within the software rather than in your website code. Moreover, the software injects code snippets into website code only when required. Hence, you don’t break a website by testing something.
Google Tag Manager enables you to track various events and user behaviour. Here are a few common examples:
After completing the Google Tag Manager tutorial 2023, you’ll find it pretty useful and beneficial. It is used to customise data sent to Analytics and set up and track basic events, such as outbound link clicks, PGD downloads, etc. Other reasons to use GTM are:
We have designed an extensive course keeping different learning goals in mind. Whether you are a digital analyst, digital marketer, web analyst, or freelancer who wants to learn Google Tag Manager, feel free to join our course.
Tags are code snippets that allow you to track and analyze data on your website.
Triggers are conditions that determine when and where tags should fire.
Variables are values that can be used in both tags and triggers to define the specific behavior of your tags.
No, you do not need to know how to code to use Google Tag Manager. It is a user-friendly platform that allows you to easily manage tags, triggers, and variables through its intuitive interface.
Yes, Google Tag Manager can track mobile app activity by implementing a specific SDK (Software Development Kit) for mobile apps.
Yes, Google Tag Manager is a free tool provided by Google. There are no charges for using it.
Yes, Google Tag Manager can track e-commerce data such as purchases, product impressions, and more, by implementing specific tags for Google Analytics and other e-commerce platforms.
Yes, you can undo changes made in Google Tag Manager by accessing the Versions feature, which allows you to view and revert to previous versions of your container.
A: A container is a virtual space where you manage your tags, triggers, and variables in Google Tag Manager. Each container represents a specific website or mobile app, and can be shared with other users or organizations.
